Friday, October 21, 2011
Wednesday, October 5, 2011
Gender in advertisement.
2008 Cadillac CTS commercial.
http://www.youtube.com/watch?v=qlIu1a1Vieg&feature=related
I think it is quite obvious that attractive female with well tuned sexy voice is going to leave a lasting impression among males. The lady in the ad is basically setting up the "standard of coolness", the message was clear; If this sexy lady with heels and suggestive vocabulary thinks this $45,000 cadillac is cool, you, as men, probably should think is cool too.
http://www.youtube.com/watch?v=qlIu1a1Vieg&feature=related
I think it is quite obvious that attractive female with well tuned sexy voice is going to leave a lasting impression among males. The lady in the ad is basically setting up the "standard of coolness", the message was clear; If this sexy lady with heels and suggestive vocabulary thinks this $45,000 cadillac is cool, you, as men, probably should think is cool too.
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